Many companies have invested in the collaborative software these days with the expectation to increase their internal innovation or creativity quotient. But unfortunately the outcome rarely matches the expectations. When we talk to the HR leaders or Knowledge management leaders, the issues/journey seem to be common irrespective of the organisation. There is initial euphoria around the…
DetailsAmongst our services as an agency, building a strong internal brand is one of our key offerings and in our opinion the most important one. But it is also the one that elicits the least response in the market. We get challenges in the space brand innovation, brand positioning, brand identity, brand purpose, And many other customer focused…
DetailsWe work with ideas everyday, be it a new startup, or the new marketing challenge or an advertising brief or how to solve the HR issue on our tables. And the problems we solve these days, are different from what we faced yesterday. Today we need new thinking, fresh thoughts, and innovative ideas to solve…
DetailsWhile organisations seem to understand the basics of creativity well; diversity, connections, collaboration but leadership within sometimes doesn’t know the path to achieve this. Creativity is not a spontaneous combustion The leaders need to appreciate that innovation is complex. There is no easy route to it. No one has discovered the magic mantra. The plethora of…
DetailsOur latest work, identity design for Karnal Smart City. This simple design takes inspiration from the two most recognisable symbols of technology, data signal and cursor. We have woven them to symbolise what has always been the core promise of technology. To make life beautiful.
DetailsIt’s great to see how people get innovative about their Profile Pictures and honestly it’s a wise thing to do. Now a days our DP is our first impression. On LinkedIn, Instagram, Facebook, Google+ it’s really important to have a good DP which kind of tells a story about you.
Detailsif there is one thing i would like to tell each and every entrepreneur. one thing each of them should do. one thing which they cannot strike out of there to do list.
show the world how much you love your brand. your love for the brand is translated into your belief in your brand. and your belief in your brand will be infectious soon and everybody around you will start believing in what you are doing or trying to do.
