Collaborative Software is not the same as collaboration.

Many companies have invested in the collaborative software these days with the expectation to increase their internal innovation or creativity quotient. But unfortunately the outcome rarely matches the expectations. When we talk to the HR leaders or Knowledge management leaders, the issues/journey seem to be common irrespective of the organisation. There is initial euphoria around the…

Innovation is not a brainstorming session. 5 principles that every organisation should practice.

While organisations seem to understand the basics of creativity well; diversity, connections, collaboration but leadership within sometimes doesn’t know the path to achieve this. Creativity is not a spontaneous combustion The leaders need to appreciate that innovation is complex. There is no easy route to it. No one has discovered the magic mantra. The plethora of…

Love thy brand as thyself

if there is one thing i would like to tell each and every entrepreneur. one thing each of them should do. one thing which they cannot strike out of there to do list.
show the world how much you love your brand. your love for the brand is translated into your belief in your brand. and your belief in your brand will be infectious soon and everybody around you will start believing in what you are doing or trying to do.